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Thursday, 12 March 2015

Wordpress SEO for Dummies and Pros - TechBum

19:47 Posted by kashyap bhansali , , , , No comments
How to do WordPress SEO like a pro! I decided to write this post on Wordpress SEO after I helped a client on Fiverr setup his WordPress site and taught him how to optimize his website for search engines.

Search Engine Optimization or SEO is not really a big deal as tons of tools and web utilities are now available some being free while some are not. Wordpress is now becoming a hot favorite for anyone who wants to start a blog. Though, Wordpress's use is not only limited to only blogs. With new plugins for WordPress, it has been made possible to build a discussion forum or an e-commerce store.

In this post lets focus on the Wordpress SEO plugins. I researched quite a bit about what plugin to use for my client's WP blog. After looking around a few plugins, I finally narrowed down on Wordpress SEO by Yoast.

As Yoast.com quotes:
"WordPress SEO is a complete WordPress SEO plugin that exists today for WordPress.org users. It incorporates everything from a snippet preview and page analysis functionality that helps you optimize your pages content, images titles, meta descriptions and more to XML sitemaps, and loads of optimization options in between."

It provides the following important features for WP:
1. Post titles and meta descriptions
2. XML Sitemaps

Below I have attached the screenshots how exactly you can perform the SEO for your Wordpress blog:

1) Once you install the plugin, a column for SEO will show up beside your posts. Please have a look at the images.

2) As you see in the below picture, there is a snippet preview  where you can see how your website will turn up in the search results provided correct keyword and meta description is used.

Type in the Focus keywords  and it will show you if it is present in the content, page URL, article heading, and meta description.

When you type the focus keywords wait after typing each word and a list will open which shows what focus keywords others have used. So it is better to try your own combination which has not been used before.

3) SEO tick will be shown in different colors:
Green -> Good
Yellow -> OK
Red -> Poor


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